"Join SHI at ISTE 2012&qu… Published by Eric L. Epps on May 16, 2012 “Join SHI at ISTE 2012” would be a more effective subject line if I (a) knew who SHI was and/or (b) knew what ISTE was. My Google+ profile Share this:EmailTwitterMoreTumblrPinterestPrintPocketFacebookLinkedInReddit Published inCoffeePostsTweets